Customer Experience Platform

A software solution that centralizes customer data, interactions from all digital channels into single unified view, enabling analysis, management, and personalization of the end-to-end customer journey, boosting engagement and satisfaction.

Highlights:

  • Designed and implemented a high-performance job scheduler replacing a latency-prone legacy system, reducing invocation latency from ~1 minute to <1s, eliminating job loss, and enabling bulk job registration within seconds.
  • Architected core system components for campaign management, supporting multiplexed marketing channels, template handling and external integrations, enabling future business adaptability.
  • Developed and optimized core system components processing up to 14M events/day, optimizing performance and scalability.
  • Enhanced system and team’s performance, reduced up to 60% core feature development time, contributing cross-team solutions.
  • Streamlined development workflow by improving convention and CI/CD pipelines.